Why we’re sending Amazon a message this Black Friday

It’s Black Friday, which is good news if you’re the biggest e-commerce platform in the world, and less good news for the environment. Amazon are marking the occasion in Shoreditch with a four-day Black Friday pop up, which is giving shoppers the chance to win free stuff and demo “the latest products from Amazon Devices, Xbox, HP, Microsoft, Samsung and Canon.” We popped down the road earlier today to leave a message for its founder, Mr Bezos.

We’re not buying it

Fat Llama stands against consumerism and the impact it’s having on the environment. At Fat Llama, we’re using technology to make it easy to rent almost anything, anytime, anywhere. Why? Because we want a future where short-term needs don’t require wasteful, expensive purchases – a future where you can access pretty much any item you need within minutes, and return it to its owner when you’re finished with it.

How Fat Llama users are saving money and the planet

By moving from buying to renting, our users are not only avoiding expensive purchase costs; they’re also reducing their carbon footprint. Everyday, they’re renting anything from speakers to drones to DSLR cameras, and the implications for the environment are huge.

With the help of a green think tank called Concito, we’ve calculated that in Film & Photography equipment rentals alone, Fat Llama users have reduced CO2 emissions by an estimated 20,414 tonnes in 2018 by renting instead of buying. That’s an emissions saving that’s equal to the cost of providing electricity to 3,060 homes for one year.

Fat Llama is changing the future of ownership

  • Fat Llama’s insurance-backed Guarantee covers lenders for up to £25,000 (or $30,000) per item
  • Collectively, borrowers are saving £8m per month in non-purchases
  • The 100 top-earning lenders in London took home an average of £934 in November
  • Fat Llama is operational throughout the UK and US, with over 100,000 users in London alone.
  • Popular items: film and photography equipment, DJ decks, drones, speakers, video projectors, campervans


Learn more about Fat Llama and sign up via the link below:

Head to Fat Llama



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